Diffusion of Innovations // Blog 8
Diffusion of Innovation Theory is how an innovation spreads through a population. I will be focusing this post about the diffusion of Instagram and how it has slowly became one of the most popular apps today. In my previous post (blog 6) I talked about the start of instagram and the story of how it was created. Slowly but surly, the app gained popularity and as it became more popular it added new features for new users. Even though instagram has minted its same simple element, it somehow continues to grow and reach new people every day. In 2009, Kevin Systrom, the creator of instagram started creating the app called Burbn. It was still in age experimental stage. Systrom created the prototype that mainly focused on photo sharing. Then in 2010 he maintained some venture capital funding to get the app up and running. During this time he obtained a partner and together they worked to release the app. The same year, Instagram was released and had it first pioneers of the app. I...